Drift
About Us video
1. **Drift Conversation Cloud Overview:** - Drift Conversation Cloud offers personalized experiences for businesses. - It breaks down silos between marketing, sales, and service teams. - The cloud integrates conversational marketing, sales, and service solutions powered by conversational AI. 2. **Conversational Marketing:** - Drift's conversational marketing helps move quality customers through funnels faster. - Real-time conversations, various connection methods, and valuable insights enable instant recognition of target accounts. - Conversations can be turned into qualified sales meetings, nurturing leads and building a qualified pipeline. 3. **Conversational Sales:** - Drift's conversational sales eliminates missed meetings, lengthy email threads, and lost deals. - It enhances prospecting, empowers buyers to communicate at any time, and creates exceptional buying experiences. - It identifies new members of the buying committee, tracks their site activity, and turns every conversation into a potential deal. 4. **Conversational Service:** - Drift's conversational service provides personalized, prompt support without burdening support teams. - Customers are met where they are, with the right information at the right time. - Knowledge-based articles enable customers to answer their own questions, allowing support agents to focus on high-priority issues. 5. **Business Building with Drift Conversation Cloud:** - The Drift Conversation Cloud is an AI-powered solution that enhances customer experience and builds businesses. - It promotes personalized human conversations and streamlines the overall customer experience. - To explore these benefits, businesses are encouraged to start their conversation at drift.com.
Drift
Product Walkthrough
Drift
Demo video
1. **Prospecting Efficiency with Drift:** - Outlines the challenges faced by Joe, an outbound sales rep, in generating his own pipeline through daily prospecting. - Highlights the difficulty of navigating numerous signals and the role of Drift in eliminating guesswork, enabling reps to focus on high-quality prospects effortlessly. 2. **Aggregated Engagement Data:** - Describes how Drift aggregates engagement activity and history in one tab, categorizing best-fit buyers based on their intent. - Allows Joe to track the online behavior of accounts and contacts, such as site visits, email interactions, video views, and more. 3. **AI Engagement Score Prioritization:** - Introduces the AI engagement score used by Drift to automatically prioritize accounts for Joe, helping him focus on the most engaged and likely-to-buy prospects. - Details the three core motions supported by the engagement score: real-time engagement, highlighting high-intent actions, and monitoring already engaged accounts. 4. **Efficient Prospecting Workflow:** - Illustrates Joe's streamlined prospecting workflow with Drift, including sending personalized videos, embedding calendar links in emails, and offering live chat options in his signature. - Emphasizes the mobile notifications that alert Joe when prospects engage, allowing for timely responses and interactions. 5. **Automated Salesforce Activity Logging:** - Explains how Drift automatically logs all account and contact activities in Salesforce, eliminating the need for manual logging. - Facilitates efficient tracking and reporting for Joe and his manager, ensuring they stay on top of all accounts and activities.