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Klaviyo
About Us video
Klaviyo emphasizes the importance of businesses having human connections with customers, rather than relying on impersonal interactions and targeting, to foster growth. The platform offers a way for businesses to retain control over their data and customer relationships, integrating all customer data in one place for better understanding and personalized experiences. Klaviyo's database provides deep insights into customer behavior, helping businesses understand what drives engagement, purchases, and loyalty. The service enables real-time data analysis, allowing for the creation of effective customer experiences across various channels like email, SMS, and web, using proven templates and easy-to-use tools. Klaviyo assists in continuous learning and improvement through performance analysis, benchmarking, and automated testing, ensuring businesses can grow smarter and more efficiently.
Klaviyo
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Klaviyo
Product Walkthrough
Klaviyo
Demo video
Klaviyo is a marketing platform that helps brands increase sales, retention, and revenue through personalized email and SMS campaigns, supporting integration with various e-commerce, shipping, service, and advertising platforms. It allows businesses to create detailed customer profiles using data from their technology stack, including order history, browsing behavior, product preferences, and predictive analytics like lifetime value and purchase likelihood. Klaviyo offers segmentation tools to target specific customer groups, such as VIPs, and features automated messaging workflows (flows) triggered by customer actions, preferences, or behaviors, like cart abandonment. The platform includes a visual builder for crafting personalized messages and campaigns, with built-in best practices, a library of high-converting templates, and AI assistance for optimizing subject lines and content. Klaviyo provides analytics and learning tools to measure campaign performance, compare against benchmarks, and identify revenue generation, aiming to facilitate omni-channel marketing and growth for businesses.
