Mailchimp
Videos and Profile

- The video outlines the process of setting up a custom automated email in MailChimp, including navigating to the Automations icon, selecting 'Classic Automations' and choosing 'Custom' to start from scratch. - It explains how to name the campaign, select an audience, and set up triggers which determine when the automated email is sent. The delay after the trigger event can be adjusted according to preference. - The tutorial also covers how to schedule the email, filter the audience by segments or tags, and select post-send actions such as adding the recipient to a group or assigning them a tag. - The video concludes with the successful setup of the automated email and encourages viewers to check out additional MailChimp guides and tutorials for more information.