Partnertap
Videos and Profile

PartnerTap offers a co-selling platform that automates data mapping and report generation for sales teams, focusing on high-value accounts and eliminating manual account mapping. The platform integrates customer and partner data, providing insights and enabling targeted sales campaigns through its co-sell automation product. It supports various types of partners, including alliance, technology partners, cloud marketplace partners, resellers, and distributors, with data integration pushing back into the CRM for easier engagement. Users can sync data from CRMs or upload spreadsheets, with the platform allowing for criteria-based data sharing and detailed account overlap analysis to identify mutual customers and prospects. PartnerTap provides tools for executing targeted sales strategies, tracking engagement, and creating multi-partner go-to-market strategies, with features like co-sell action lists and automation of direct and channel sales plays.