Social Media
Voluum
About Us video
1. **Voluum Overview:** - Voluum is a cloud-based ad tracker designed for media buyers. - The platform integrates various ad platforms, including Google Ads and Facebook, offering built-in optimization and automation tools. 2. **Key Features:** - Voluum collects detailed data on clicks and conversions, facilitating the matching of ads and landing pages with the right audiences. - It enables tracking of custom conversions, automatic A/B tests, and campaign optimization. 3. **User Profiles:** - Bruno, a senior media buyer for an iGaming operator, Kate, promoting a clothing E-commerce platform with Google Ads & Facebook, and John, an agency owner spending 6 digits monthly on native ads, all found solutions with Voluum. 4. **Support and Assistance:** - Voluum offers Account Managers who assist with tool setup and guide users on optimizing their media-buying strategy. - Personal introductions to Voluum's partnerships and industry connections can be arranged for users seeking additional benefits. 5. **Client Satisfaction:** - Potential users are encouraged to check out Voluum's reviews to understand why existing clients appreciate the platform. - Interested individuals are invited to visit Voluum.com and sign up to explore the benefits of the platform.
Voluum
Product Walkthrough
Voluum
Demo video
- **New Report Categories:** Voluum Affiliate Tracker now offers additional report categories, including day, month, hour of the day, and day of the week, providing more in-depth reporting possibilities. - **Drill-Down Functionality:** Users can now drill down inside any report, allowing the creation of specific reports based on global parameters such as country or device type. This enhances the ability to analyze and customize reports. - **Expanded Grouping Options:** The update introduces a wider range of grouping options in specific reports, such as offers, landers, flows, traffic sources, affiliate networks, and country. Users can also combine different grouping options simultaneously. - **Benefits of Extensive Reporting:** Users can leverage extensive reporting to track publisher IDs and compare performance across campaigns from a specific traffic source. Additionally, with the hour of the day report, users can identify underperforming hours, create specific reports, and optimize campaigns accordingly. - **Rule-Based Optimization:** Extensive reporting enables the creation of rule-based paths to redirect traffic to offers that perform better during specific times, allowing users to optimize their campaigns based on detailed insights.
