Aprimo
Videos and Profile

- The importance of understanding AI-influenced content is highlighted due to the rise of new generative tools. - Organizations are rushing to use AI for hyper-personalization, customer experience (CX), and productivity, but this comes with inherent risks. - The solution presented is an AI content detection feature in Primo Dam, capable of identifying content generated by the latest AI engines with human-level accuracy. - The platform offers security and real-time updates, enabling a review process behind the scenes for content approval based on specific workflows. - Building intelligent workflows within Primo Dam maximizes security, brand compliance, and content governance, ensuring brand safety while enabling scalable content innovation.